GUEST ARTICLE
This article has been provided by Ecommerce Europe’s National Association: The Chamber of Digital Economy (Poland)
On January 9, 2025, the 7th edition of the Performance Marketing Diamonds EU kicks off! This exceptional event invites performance, creative, and content agencies, publishers, media houses, and brands to submit their campaigns carried out across the 27 EU countries. As the only competition in Poland with an international reach, it celebrates the best projects in performance marketing and affiliate marketing. Let your achievements shine like true diamonds!
International Prestige
In 2025, for the seventh time, we are searching for the diamonds of performance marketing and affiliate marketing in the unique international competition Performance Marketing Diamonds EU. Performance agencies, brands, publishers, and media houses have the opportunity to showcase their successes.
This year’s edition introduces new categories to emphasize the development of this vital e-commerce segment. The competition now embraces AI, offering categories in every thematic block to highlight modern approaches to achieving goals. Here are the latest additions to the 7th edition:
- The Best Application of AI in a Performance Advertising Campaign
- The Best AI-Driven Personalized Content
- The Best AI-Driven Performance Strategy
“Performance Marketing Diamonds EU is one of the most important events in the performance marketing industry, attracting attention from across Europe for seven years now. This competition is not only an opportunity to reward the best campaigns but also a platform for knowledge exchange, inspiration, and community building. Every year, we uncover true diamonds—projects that set new standards in efficiency and innovation. This year’s edition promises to be extraordinary, and we cannot wait to meet the leaders of 2025 and see how creativity blends with measurable results. We warmly invite you to participate and celebrate the industry’s achievements together!”
– Patrycja Sass-Staniszewska, President of the Chamber of Digital Economy
A Global Stage
The international nature of this competition offers unparalleled opportunities for Polish companies to showcase their projects and achievements on the European stage, enhancing their brand image and building a reputation beyond national borders. Similarly, for companies executing performance marketing campaigns across Europe, the competition provides the perfect platform to present their activities on the Polish market, establish valuable business relationships, and strengthen their industry presence. This harmonious blend of local actions and global opportunities fosters growth and experience-sharing in a dynamic international environment.
Celebrating Performance Marketing
On May 9, 2025, the performance marketing industry will unite for a day full of inspiration, emotions, and unforgettable moments. At the charming Hotel Santa Natura, surrounded by picturesque forests, the event will begin with the PMD Showcase Day, where agencies will share their success stories. This segment will reveal groundbreaking strategies, creative solutions, and impressive results that are shaping the industry’s future.
In the evening, all eyes will turn to the Performance Marketing Diamonds Gala, the highlight of the day. The best of the best will step into the spotlight to receive prestigious Diamond awards. Each prize will tell a story of hard work, innovation, and passion driving the industry’s progress. It will be a moment to honor campaigns that have set new benchmarks and demonstrated what true performance marketing success looks like.
How to Participate
Winners will be selected from submissions across four thematic areas:
- Performance & Affiliate Marketing
- Creative Performance
- Content Performance
- Strategy Performance
Additionally, the jury will present awards in main categories, including the Grand Prix for the best of the best.
Submissions for the 7th edition of the competition in the field of performance and affiliate marketing are accepted exclusively in English until February 10, 2025, via this link. The nominees will be announced on April 17, with the awards ceremony scheduled for May 9, 2025. Interest in the event grows each year, so don’t delay—this could be your time to shine as a Performance Marketing Diamond!
For more information, visit: https://pmdiamonds.eu/